Companies struggle to keep up with the constant change in terms of what works with their digital marketing strategy. In this session, Angela Hausman will present some best practices and answer questions about social media, online advertising and website design.

Presenter: Angela Hausman, Ph.D., is the founder of Hausman & Associates, a full-service agency operating at the intersection of marketing and social media, and she serves as a marketing professor with 20 years of experience teaching hands-on classes for students in digital marketing. She also runs Hausman Marketing Letter, which reaches 20,000-plus visitors a month and is syndicated on other top social media blogs, including Business2Community, Social Media Today, and The SAP Innovations blog. In 2014, Dr. Hausman was named one of the Top 40 Digital Luminaries by the Content Marketing Institute.